With the UK facing increasingly extreme weather conditions, including heavier rainfall, stronger winds, and more frequent storms, flooding has become a growing concern for millions of homeowners and businesses. In England and Wales alone, over 6.5 million properties are at risk of flooding, and the effects of climate change mean this number is set to rise significantly in the coming decade. The charity Carbon Copy is calling for heightened awareness and proactive flood planning, urging not only government intervention but also action from communities and households to protect their properties from the devastating effects of floodwaters. As part of their…
Author: Perthshire Scotland
Amazfit, a leading brand in global smart wearables, has announced an exciting new partnership with five-time Olympic medalist and fashion icon Gabby Thomas. The four-year collaboration will see Thomas use Amazfit’s smartwatches to track her training, recovery, and overall health both on and off the track. Thomas, a gold medalist in the 200m, 4x100m, and 4x400m at the 2024 Paris Olympics, is widely regarded as one of the United States’ most decorated track and field athletes. With multiple Diamond League titles and Olympic medals to her name, including two additional medals from the Tokyo 2020 Games, Thomas is no stranger…
David Yurman, one of America’s leading luxury jewellery brands, has launched its Spring 2025 campaign for the Chevron collection, starring actor, director, and global brand ambassador Michael B. Jordan. The new men’s campaign, which highlights the theme of self-expression and the pursuit of excellence, was shot against the striking backdrop of Franklin D. Roosevelt Four Freedoms Park in New York City. Renowned luxury photographer Tyrone Lebon and film director Frank Lebon, together with Jordan, evoke a sense of purpose and determination in the series of film images and video, reflecting Jordan’s illustrious career in film and the innovative spirit of…
A newly launched consumer insight programme has uncovered troubling health trends among Generation X, the group often sandwiched between Baby Boomers and Millennials. Representing nearly 14 million people in the UK—around a quarter of the adult population—Gen X’s health and wellbeing are a growing concern, with many struggling with long-term conditions yet failing to seek help. The study, part of Just Group’s new GenVoices programme, offers a comprehensive look into the experiences and attitudes of this often overlooked demographic. The first survey, conducted with over 3,000 Gen X adults, reveals stark findings about the physical and mental health challenges facing…
Family-run wallcovering specialists By Haleys are breathing new life into classic design this spring with the launch of their latest hand-painted mural, ‘Ophelia in Zest.’ The mural offers a contemporary take on the traditional Chinoiserie style, blending biophilic elements with a striking use of colour to create a fresh, modern aesthetic. Designed to bring the beauty of the outdoors inside, ‘Ophelia in Zest’ draws inspiration from the timeless elegance of Chinoiserie but reimagines it with bold new perspectives. Featuring opulent shrubs, delicate blossoms, and an array of vibrant hues—such as pink, green, and blue—the mural evokes a sense of natural…
Researchers have unveiled a groundbreaking new map of the brain’s hypothalamus, a discovery that promises to unlock new approaches to weight loss, appetite control, and overall metabolic health. The new map, known as HYPOMAP, could have significant implications for the future of weight loss treatments, including popular drugs like Weygovy (Ozempic) and Mounjaro (tirzepatide), say health-tech experts at Rio.life. The hypothalamus, a small region at the base of the brain, plays a pivotal role in regulating body weight, appetite, stress, and sleep patterns. Until now, scientists’ understanding of the hypothalamus has been limited, largely based on studies in animals such…
MyHeritage, the leading global platform for family history and DNA testing, has introduced a new service called MyStories, enabling individuals to capture their personal histories in a beautifully printed book. This innovative service is designed to make the process of writing a memoir easier, turning cherished memories into lasting keepsakes for future generations. The MyStories service works by sending the storyteller one email per week with thoughtful questions that prompt them to reflect on significant memories or milestones. Questions range from telling the story of meeting one’s spouse to offering words of wisdom for future generations. Users simply reply to…
The 2025 Queen Elizabeth Prize for Engineering (QEPrize) has been awarded to seven engineers for their groundbreaking contributions to Modern Machine Learning, a technology that has revolutionised the field of artificial intelligence (AI). The laureates—Yoshua Bengio, Geoffrey Hinton, John Hopfield, Yann LeCun, Jensen Huang, Bill Dally, and Fei-Fei Li—have been recognised for their pivotal work in advancing the core pillars of machine learning: algorithms, hardware, and data. Modern Machine Learning, which allows systems to learn from vast amounts of data, has transformed the way AI operates, making it capable of improving over time through continuous learning. This year’s winners have…
A new survey has found that traditional journalism remains the most trusted source of information in the UK, despite the rise of digital platforms and the widespread dissemination of misinformation. The 3rd Global MARCO New Consumer Report, conducted by PR agency MARCO in collaboration with Cint, surveyed over 7,300 people across 11 countries, including the UK. It revealed that 82.7% of British respondents believe journalism plays a crucial role in combating fake news, highlighting the continued public reliance on established media sources. Despite a surge in digital consumption, traditional media outlets remain more trusted than social media platforms. Television ranked…
A new mixed-reality training tool could transform burn care treatment and reduce training costs for the NHS, following a collaboration between Buckinghamshire NHS Trust and medical design specialists Team Consulting. The project aims to enhance how surgeons are trained in assessing and treating burns, offering a more effective and cost-efficient alternative to existing methods. The tool allows trainees to interact with a diverse range of burn types and patient profiles, potentially improving confidence and treatment outcomes. Addressing training challenges The initiative was led by Mr Stefan Hudson, Clinical Innovation Fellow, and Mr Ryan Kerstein, Consultant Plastic Surgeon at Buckinghamshire NHS…